What do we mean by television?
Television is the epitome of the mass media, a medium that enables a communicator to distribute standardized communication information carriers with high efficiency to an unlimited number of recipients. Although they know each other but do not know each other. Television makes possible a self-observation of the society and structuring of its communication to a previously unknown extent. This, in turn, has consequences for all areas of society from politics to the living world. The conflicts over access to television and its regulation are correspondingly intense. You can simply 먹튀신ㄱ and find the answers now.
A special feature of the mass media television is that it has enhanced and combined the features of the previously dominant mass media press, radio, and film. Even television is already a hybrid medium because it combines the features of radio actuality, film multimedia, and press journalistic professionalism.
Television is characterized by the following features:
- Very high publicity values because it provides unlimited access.
- Very high values for the topicality, because technically a reporting in real time as possible.
- Very high levels of efficiency in signal propagation provided the basic technical and organizational conditions have been established in production, distribution, and consumption.
With regard to the periodicity of the offer, television is characterized by the linearity of the program ordered according to a fixed schedule and its simultaneous reception. In the universality of content, television is characterized by a combination of information, entertainment, and education. The interactivity between communicator and recipient is low.
There is little scope for use
The production of the television offer requires a high level of professionalism of the communicators involved and complex organizational structures, especially in the form of technically and hierarchically structured editorial departments. In terms of territoriality, natural borders play only a minor role in their dissemination; insofar the metaphor of the “global village” is justified.
Media law needs a clear demarcation of television and non-television from the supply perspective. In the context of communication science, it is, therefore, more helpful to distinguish between different levels of television: the more these characteristics apply to communication, the more justified it is to call this communication television. For example, the more linearly a media offer is produced and received, the more it can be called television. These results in a complex concept of television that can be applied to the many phenomena of today’s media communication, from the time-shifted use of the daily news over the forwarding of TV snippets in social online networks to the publication of videos by private individuals.
Television can be differentiated according to different aspects:
- After financing (mainly through taxes, fees, advertising, recipient fees),
- According to the legal form of the provider (especially as a state authority, public-law institution, association, company),
- According to their relationship (monopoly, dominance, duality),
- According to the program priorities (especially entertainment, information, education, counseling),
- According to the program type (especially full program, division program),
- By range (local, regional, national, global),
- According to the signal type (analog, digital) and
- According to the technical basis of the reception (especially antenna, cable, and satellite, mobile).
Rise of television to the leading medium
The development of the lead medium can be read off the diffusion curve in our country; a diffusion curve describes the time lapse, e.g., of product distribution or use. It becomes clear that from the mid-1960s television was received in more than half of households and thus began to shape public communication.